Big Influence Music is a collective of Los Angeles-based music tastemakers, programmers, DJ's and audio-installation experts devoted to giving your brand, event, or campaign fresh musical ideas and solutions.
At Big Influence Music, we focus on the selection and programming of music, as it relates to your target demographic, shoppers, diners, or partygoers of today and more importantly, tomorrow. Headed by veteran music programmer & DJ, Bradley Burlingame, BIM is all about creating a connection between the listener's emotional response and your brand identity through music.
...Really. He's serious.
"I don't want BIM to be a DJ-driven entity. It's not. Bottom line, it's about music professionals providing creative musical solutions for art (high-end events and installations) and commerce (everything else).
DJ's don't always work. Live bands don't always work. You have to be flexible and take the ego out of the work — to be able to step back and do what's best for each individual circumstance. This is about delivering remarkable — and targeted — music to our audience, not, 'Hey, everybody! Look how clever I am...'
We're about consumers having a visceral musical experience at your stores, restaurants, and events. We're not about dictating a single minded, tunnel-vision musical "agenda" which could potentially reduce your prospective customer base by ignoring a variety of musical demographics — something which, unfortunately, DJ's are all-too-often guilty of (otherwise known as 'genre-snobbery'). We just program and play great music, period."